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125 Books Every Marketer Should Read

Copied directly from digitalmarketer.com's list of 125 Book Every Marketer Should Read. If you've read one, check it off!
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from digitalmarketer.com · made by JP Sherk
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1
Scientific Advertising (Claude Hopkins)
Scientific Advertising (Claude Hopkins)
2
Ogilvy on Advertising (David Ogilvy)
Ogilvy on Advertising (David Ogilvy)
3
Confessions of an Advertising Man
Confessions of an Advertising Man
4
Breakthrough Advertising (Eugene M. Schwartz)
Breakthrough Advertising (Eugene M. Schwartz)
5
The Boron Letters (Gary C. Halbert)
The Boron Letters (Gary C. Halbert)
6
How to Make Maximum Money in Minimum Time (Gary C. Halbert)
How to Make Maximum Money in Minimum Time (Gary C. Halbert)
7
Tested Advertising Methods (John Caples)
Tested Advertising Methods (John Caples)
8
Think Big, Act Small (Jason Jennings)
Think Big, Act Small (Jason Jennings)
9
CEO of My Soul: The Self Love Journey of a Small Business Owner (Nic Cober, Esquire)
CEO of My Soul: The Self Love Journey of a Small Business Owner (Nic Cober, Esquire)
10
Rise and Grind: Outperform, Outwork, and Outhustle Your Way to a More Successful and Rewarding Life (Daymond John)
Rise and Grind: Outperform, Outwork, and Outhustle Your Way to a More Successful and Rewarding Life (Daymond John)
11
Success Never Smelled So Sweet: How I Followed My Nose and Found My Passion (Lisa Price and Hilary Beard)
Success Never Smelled So Sweet: How I Followed My Nose and Found My Passion (Lisa Price and Hilary Beard)
12
The Automatic Customer: Creating a Subscription Business in Any Industry (John Warrillow)
The Automatic Customer: Creating a Subscription Business in Any Industry (John Warrillow)
13
Be Like Amazon: Even a Lemonade Stand Can Do It (Jeffrey Eisenberg, Bryan Eisenberg, & Roy H. Willi)
Be Like Amazon: Even a Lemonade Stand Can Do It (Jeffrey Eisenberg, Bryan Eisenberg, & Roy H. Willi)
14
Behind the Cloud: The Untold Story of How Salesforce.com Went From Idea to Billion-Dollar Company—An (Marc Benioff & Carlye Adler)
Behind the Cloud: The Untold Story of How Salesforce.com Went From Idea to Billion-Dollar Company—An (Marc Benioff & Carlye Adler)
15
Branded Nation: The Marketing of Megachurch, College Inc., and Museumworld (James B. Twitchell)
Branded Nation: The Marketing of Megachurch, College Inc., and Museumworld (James B. Twitchell)
16
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It (Michael E. Gerber)
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It (Michael E. Gerber)
17
Good to Great: Why Some Companies Make the Leap… and Others Don't (Jim Collins)
Good to Great: Why Some Companies Make the Leap… and Others Don't (Jim Collins)
18
Lean Analytics:Use Data to Build a Better Startup Faster (Alistair Croll & Benjamin Yoskovitz)
Lean Analytics:Use Data to Build a Better Startup Faster (Alistair Croll & Benjamin Yoskovitz)
19
The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Dat (David Meerman Scott)
The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Dat (David Meerman Scott)
20
No B.S. Business Success in the New Economy (Dan S. Kennedy)
No B.S. Business Success in the New Economy (Dan S. Kennedy)
21
Predictable Revenue: Turn Your Business Into a Sales Machine With the $100 Million Best Practices of (Aaron Ross & Marylou Tyler)
Predictable Revenue: Turn Your Business Into a Sales Machine With the $100 Million Best Practices of (Aaron Ross & Marylou Tyler)
22
The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits (Adrian J. Slywotzky, David J. Morrison, & Bob Ande)
The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits (Adrian J. Slywotzky, David J. Morrison, & Bob Ande)
23
The Ultimate Sales Machine: Turbocharge Your Business With Relentless Focus on 12 Key Strategies (Chet Holmes)
The Ultimate Sales Machine: Turbocharge Your Business With Relentless Focus on 12 Key Strategies (Chet Holmes)
24
The Innovator's Dilemma: The Revolutionary Book That Will Change the Way You Do Business (Clayton M. Christensen)
The Innovator's Dilemma: The Revolutionary Book That Will Change the Way You Do Business (Clayton M. Christensen)
25
"I" Power: The Secrets of Great Business in Bad Times (Martin Edelston & Marion Buhagiar)
"I" Power: The Secrets of Great Business in Bad Times (Martin Edelston & Marion Buhagiar)
26
Blue Ocean Strategy
Blue Ocean Strategy
27
Unleash Possible: A Marketing Playbook That Drives B2B Sales (Samantha Stone)
Unleash Possible: A Marketing Playbook That Drives B2B Sales (Samantha Stone)
28
Digital Marketing for Dummies (Ryan Deiss & Russ Henneberry)
Digital Marketing for Dummies (Ryan Deiss & Russ Henneberry)
29
$12 Billion of Inside Marketing Secrets Discovered Through Direct Response Television Sales (Steven Dworman)
$12 Billion of Inside Marketing Secrets Discovered Through Direct Response Television Sales (Steven Dworman)
30
The 22 Immutable Laws of Marketing
The 22 Immutable Laws of Marketing
31
The 22 Immutable Laws of Branding (Al Ries & Laura Ries)
The 22 Immutable Laws of Branding (Al Ries & Laura Ries)
32
The Art of Profitability (Adrian Slywotzky)
The Art of Profitability (Adrian Slywotzky)
33
Uilding a Storybrand: Clarify Your Message So Customers Will Listen (Donald Miller)
Uilding a Storybrand: Clarify Your Message So Customers Will Listen (Donald Miller)
34
Crossing the Chasm
Crossing the Chasm
35
Getting Everything You Can Out of All You've Got (Jay Abraham)
Getting Everything You Can Out of All You've Got (Jay Abraham)
36
Hacking Marketing (Scott Brinker)
Hacking Marketing (Scott Brinker)
37
Inbound Marketing: Attract, Engage, and Delight Customers Online (Brian Halligan & Dharmesh Shah)
Inbound Marketing: Attract, Engage, and Delight Customers Online (Brian Halligan & Dharmesh Shah)
38
Positioning: The Battle for Your Mind (Al Ries)
Positioning: The Battle for Your Mind (Al Ries)
39
Selling the Invisible
Selling the Invisible
40
Marketing: A Love Story (Bernadette Jiwa)
Marketing: A Love Story (Bernadette Jiwa)
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