"The 100 Greatest TV Ads is a British TV entertainment programme that first aired on 29 April 2000 on Channel 4. It is part of the channel's 100 Greatest strand of programmes, and was presented by Graham Norton.
The programme counted down the 100 greatest ever television adverts shown on British television since the launch of commercial broadcasting in 1955. A public poll was conducted on both the Channel 4 website and The Sunday Times newspaper to determine the outcome of the result.
In addition to the programme showing the top 100 adverts, it also featured contributions from special guests and those who worked behind the scenes on the adverts. There were also two feature contributions in the programme, one from Peter Kay looking at some of the most obscure adverts in history, and the other showcased some classic international adverts with Gail Porter."
